May 5, 2014

International Display Advertising’s 2013 Global Marketing Strategy Begins With Launch Into Canada And Latin America

International Display Advertising, Inc. (OTC PINK: IDAD) (“Display Ads”), For IDAD’s entrance into the $9 billion USD Global Digital Out of Home (DOOH) advertising market, the […]
May 5, 2014

Healthy outlook for Out of Home spending

Revenue will rise 4 percent this year, topping many other media Unlike so many other traditional media, the outlook for ad spending on out of home […]
April 4, 2014

How To Deploy (Digital Billboard) Signage Campaigns Nationally

Digital Billboards are becoming increasingly important for a wide range of businesses. You’ll see digital signage in the central business districts of major cities, in football […]
May 5, 2013

Digital OOH Shines In Emergencies

Digital signage is an effective tool for communicating with the public during emergencies, like the Boston Marathon attack and the law enforcement manhunt that followed, as […]